Jasmine Williams
Pronouns: she/her
Major: Design
My name is Jasmine, and I’m a designer based in San Francisco. My work blends art, social justice, and innovation, using creativity and innovation to tell stories, solve problems, and drive change. I am guided by the belief, expressed by Black Panther Party editorial artist Emory Douglas, that “art is a way to enlighten and educate the masses, to bring people together, and to create a new consciousness that is inclusive of everyone who is oppressed.”
Through studying design, I discovered that art can do more than create beautiful visuals, it can spark dialogue, challenge norms, and empower communities. This realization shaped my commitment to using design as a tool for real-world impact.
My work spans a variety of mediums, including murals, editorial projects, websites, and graphic art; all focused on amplifying voices and reshaping narratives. As emerging technologies continue to transform our world, I am committed to using design to create equitable and inclusive solutions that push the boundaries of creativity and innovation. Through this work, I aim to help build a more just, compassionate, and connected future.
Fragmented Connections: A Journey through Space, Time, and Technology
My thesis project examines the transformative effects of technological advancement on our perception of space, time, and human connection. As technology accelerates, we experience a phenomenon known as space-time compression. As a result, distances seem to shrink, and timeframes contract, whether through faster travel, instant communication, or digital interactions. While the world of technology is only advancing, the world feels increasingly smaller paradoxically leading to greater fragmentation. Through an immersive, life-sized timeline, I aim to visualize this paradox. The installation features key technological milestones throughout history, with the physical form of the timeline itself representing a model of space-time compression. As technology advances and our perception of distance and time contracts, the timeline physically shrinks, mirroring this phenomenon. Alongside each artifact, information about its impact on mobility, connectivity, and human interaction is displayed. As viewers view the timeline, they are invited to engage with how each technological breakthrough has reshaped our understanding of space and time. This timeline represents both the progress and the emotional dissonance that can result from technology. At the center of the installation is a reimagined in-flight experience, highlighting the invention of commercial air travel as a pivotal symbol of space-time compression. In flight, one occupies a space suspended between origins and destinations acting as a middle ground between space and time. To deepen this metaphor, I designed an interactive In-Flight Entertainment (IFE) system. Traditionally, IFEs cater to individual entertainment, reinforcing personal isolation. In contrast, my version invites passengers to engage more reflectively: they can explore a detailed view of the timeline and input their place of origin to see connections with others who interact with the installation. Users are encouraged to reflect on how technology has simultaneously brought us closer together and pulled us apart. The goal of Fragmented Connections is to spark dialogue about the effects of globalization and technological evolution, questioning whether these advancements truly foster deeper connection or inadvertently contribute to isolation. By reimagining these themes, I hope to inspire a more intentional and human-centered approach to connection in an increasingly compressed and interconnected world.WET PAINT
USFCA Design & Fine Arts
Class of 2025
Senior Projects